Three Ways To Measure Advocacy Marketing Program’s Success

Advocacy marketing is potential for brand building, amplifying social reach and nurturing meaningful relationships with their key stakeholders. Undoubtedly, it...

How Employee Advocacy Impacts ‘Social Hiring’ In The Digital Era

How Employee Advocacy Impacts ‘Social Hiring’ In The Digital Era

The Changing Scenario: ‘Social Hiring’ is budding as a go-to concept with the advent of digital-branding and expansion in usage...

Employee Engagement Strategy

Free e-book : Employee Engagement first, before Employee Advocacy.

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Customer Advocacy Importance

Customer Advocacy – An Essential Aspect Of Advocacy Marketing

Advocacy marketing enables brands to encourage their stakeholders to express positive sentiment about the brand, its products, and services. The...

Difference Between Brand Ambassadors & Brand Advocates

Difference Between Brand Ambassadors & Brand Advocates

Although used interchangeably, there is marked difference between brand ambassadors & brand advocates. Influencer marketing is another term that gets...

Customer Advocacy Marketing

Is It Beneficial For Partners And Customers To Be A Part Of Advocacy Marketing?

Advocacy marketing proves to be an excellent investment for today’s digital-savvy businesses. It entails amplifying brand reach, by encouraging employees,...

Employee Engagement Using Employee Advocacy

Why Is Employee Advocacy An Important Aspect For Corporates And How Does It Create Employee Engagement?

Is it not a great idea to have teams of passionate employees promote your brand? And why employees would be...

Advocacy Marketing Support Online Reputation Management

How does Advocacy Marketing Support Online Reputation Management?

Advocacy marketing can positively impact a brand by not only improving its reach and visibility but also its online reputation...

Implement Employee Advocacy

Dos & Don’ts In Implementing Employee Advocacy

Employee Advocacy is the next generation Word Of Mouth (WOM) marketing! It is the promotion of an organization by its...

What is the Difference Between Advocacy Marketing & Paid Marketing?

Advocacy marketing has been popularised among business strategists and marketers. It is popularly being adopted by an organization as it...

Employee Brand Advocates

Is Brand Advocacy Similar to Employee Advocacy?

Is brand advocacy similar to employee advocacy? It is perhaps, the most critical question every organization encounters while formulating an...

Employee Advocacy Stats

Five Key Stats that Prove Employee Advocacy is Crucial for Internal Communication:

Here’s some insight on how employee advocacy impacts internal communication within an organization

Internal Commnication With Team

Six Common Myths of Internal Communication and Employee Advocacy

With the advent of social media technologies, internal communication is rapidly changing within the organization. Most organizations have started adopting...

Boost Brand Reach

Attract New Audiences & Strengthen Brand Reach with Influencer Marketing

An increasing number of leaders are utilizing social media as their main tool for brand growth and awareness. Organizations heavily...

Employee Advocacy Efforts

Key Benefits – Internal Communication and Employee Advocacy

What does it take to effectively communicate with your internal brand advocates to amplify your brand and be better at...

Social Media Content Strategy

Amplify Social Reach Through Focused Content Marketing

In an ideal digital marketing world, all a marketer needs to do is produce a great piece of brand-related content...

Influencer Marketing Advantage

Build Your Brand with the Power of Influencer Marketing

Have you ever relied on an employee brand advocate’s opinion before making a major purchase? I bet you have; perhaps...

Consumer Marketing Strategies

4 Steps to Activate Your Employees as Micro-Influencers

It doesn’t take thousands of followers on social media to become a powerful influencer. Welcome to the age of micro-influencers, active...

Foster Thought Leadership Through Employee Advocacy

Do your brand advocates think out of the box? Are you motivating your micro-influencers to foster thought leadership? Have your...

Influencer Marketing Strategy

4 Habits of Highly Influential Advocacy Marketers

Advocacy Marketers are the new age digital transformers who can make sure your organization increases its overall bottom line profits...

Encourage Brand Advocacy

Ways You Can Encourage Employees To Advocate For Your Brand

People get drawn to a brand after witnessing internal engagement by a bunch of passionate advocates – customers, micro-influencer, employees,...