by Richa Sharma on December 16, 2017

What is the Difference Between Advocacy Marketing & Paid Marketing?

Advocacy marketing has been popularised among business strategists and marketers. It is popularly being adopted by an organization as it builds st

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by Rohini Mohan on December 14, 2017

Is Brand Advocacy Similar to Employee Advocacy?

Is brand advocacy similar to employee advocacy? It is perhaps, the most critical question every organization encounters while formulating an advoc

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by admin on December 9, 2017

Five Key Stats that Prove Employee Advocacy is Crucial for Internal Communication:

Here’s some insight on how employee advocacy impacts internal communication within an organization

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by admin on December 8, 2017

Six Common Myths of Internal Communication and Employee Advocacy

With the advent of social media technologies, internal communication is rapidly changing within the organization. Most organizations have started

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by Rohini Mohan on November 30, 2017

Attract New Audiences & Strengthen Brand Reach with Influencer Marketing

An increasing number of leaders are utilizing social media as their main tool for brand growth and awareness. Organizations heavily rely on social

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by admin on November 29, 2017

Key Benefits – Internal Communication and Employee Advocacy

What does it take to effectively communicate with your internal brand advocates to amplify your brand and be better at advocacy marketing? Here ar

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by Richa Sharma on November 24, 2017

Amplify Social Reach Through Focused Content Marketing

In an ideal digital marketing world, all a marketer needs to do is produce a great piece of brand-related content to make it go viral and to keep

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by Rohini Mohan on November 22, 2017

Build Your Brand with the Power of Influencer Marketing

Have you ever relied on an employee brand advocate’s opinion before making a major purchase? I bet you have; perhaps on multiple occasions. That

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by admin on November 17, 2017

4 Steps to Activate Your Employees as Micro-Influencers

It doesn’t take thousands of followers on social media to become a powerful influencer. Welcome to the age of micro-influencers, active soc

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by Richa Sharma on November 16, 2017

Foster Thought Leadership Through Employee Advocacy

Do your brand advocates think out of the box? Are you motivating your micro-influencers to foster thought leadership? Have your employee advocates

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