by Rohini Mohan on October 18, 2017

Simplifying Advocacy Marketing

The end goal of any marketing strategy is to forge deep and meaningful connections with your customer base and what could be a better way to do so

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by Richa Sharma on October 17, 2017

Build Quality Leads With Influencer Marketing

Influencer marketing has disrupted the traditional advertising system and is an emerging trend that can help your brand drive quality traffic to m

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by Rohini Mohan on October 12, 2017

Shape Thought Leadership Through Your Brand Advocates

The hype over brand advocacy is at an all-time high – it has captured the interest of marketers, researchers, academicians and business honchos

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by Richa Sharma on October 11, 2017

Social Media Content – The Key to Advocacy Marketing Success

There is no better way to promote your brand than utilizing the untapped power of social media! If your employees’ and partners act as your trus

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by admin on October 9, 2017

13 Key Stats That Prove The Rise of Consumers & Employee As Micro-Influencers

Here are some interesting statistics that prove the importance of consumers and employees as the modern-day micro-influencers.

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by admin on October 7, 2017

How to Identify Your Customers as Micro-Influencers

Micro-influencers are those passionate individuals who have social media followers in the range of 1,000 to 100,000 on Twitter, Instagram or Faceb

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by Rohini Mohan on October 4, 2017

Advocacy Marketing as a Channel for Digital Marketing

The digitally enriched business landscape is a perfect launch pad to collaborate with your most important organizational assets – an engaged set

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by Richa Sharma on September 28, 2017

Make Micro-influencers Your Brand-Building Partners

Influencer marketing is an interesting catchphrase that is running in the business circles in recent times. Micro-influencers can revolutionize yo

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by Rohini Mohan on September 27, 2017

Is Advocacy Marketing Helpful for E – Commerce Platforms?

Online marketing has completely revolutionized the way we shop! There is an explosion of e-commerce firms in the digital space and the retail indu

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by Richa Sharma on September 23, 2017

How Does Social Selling Benefit Enterprises

Social selling – it’s a word, all of us have heard in recent times and one that has created quite a stir in the marketing world. Traditional B

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