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employee advocacy

Employee Advocacy

Your Guide to Mastering Employee Advocacy

If there’s one post about Employee Advocacy you should read, its this one. This will make you think afresh about it. Whether you are already running a program or are contemplating one.
Content Curation

The Top 3 Ways to Create Shareable Content.

How do you go about your content creation? It’s okay if you shook your head and blinked. It’s even okay if you took a quick furtive look around you to see if anyone’s watching....
Employer Branding

Why Building a Strong Employer Brand is Important?

An Employer Brand is one of the most powerful tools it has when it comes to hiring in a tough job market. Unemployment rates in the United States have reached historic lows. The number...
Brand Advocacy Pitfalls to Avoid

Five Brand Advocacy Landmines and How to Avoid Them

What drives employees to be engaged with the brand? What makes some folk get the bigger picture while many don’t? And that, is one of the major focus areas of marketing within the organisation...
Employee Advocacy

Brand Advocacy as a marketing channel to power-up your digital marketing.

The digital mediascape is a perfect launch pad to collaborate as a brand. And, who better to work with, than your most important business assets. Your engaged employees, happy customers or trusted partners… Employee...
Super charge your brand image

5 Ways Your Employee Can Supercharge Your Brand Image

Employee advocacy is a multi-faceted programme that encompasses employees, associates and all participants of corporate and personal communities. Unlike conventional marketing techniques, employee advocacy is not profit-driven. Instead, it is driven by principles of...
Advocacy Marketing Benefits

What Is in It for End Users in an Advocacy Marketing Platform?

Although organizations reap business benefits through advocacy marketing, how does it help the ones using the platform on a day-to-day basis? How does it empower the end users such as the employee advocates, who...
Content Curation Tips

Adopt These 8 Steps For Curating Content Your Employees Will Definitely Share

Your employees are the most untapped marketing assets, you can leverage to achieve higher brand affinity, amplify social reach with focused content marketing, capture leads organically to expand revenue streams. Employees have 10X the social...
Consumer Marketing Strategies

4 Steps to Activate Your Employees as Micro-Influencers

It doesn’t take thousands of followers on social media to become a powerful influencer. Welcome to the age of micro-influencers, active social media users who despite having fewer followers, have the power to amplify your...
Brand Advocates

Shape Thought Leadership Through Your Brand Advocates

The hype over brand advocacy is at an all-time high – it has captured the interest of marketers, researchers, academicians and business honchos as an emerging trend which will define the future of marketing....
Influencer Marketing

13 Key Stats That Prove The Rise of Consumers & Employee As Micro-Influencers

Are you looking for some interesting numbers? Not yet convinced about why you should be seriously considering Advocacy Marketing? Here are some interesting statistics that prove the rise of consumers and employees as the...
Employee Advocacy Benefits

Advocacy Marketing as a Channel for Digital Marketing

The digitally enriched business landscape is a perfect launch pad to collaborate with your most important organizational assets – an engaged set of employees, delighted customers, and trusted partners. The modern marketer has realized...
Employee Engagement

Step Ahead of Employee Engagement

People matter – Having a happy, motivated and enthused workforce is the greatest achievement for any organization. It is hence no wonder that employee engagement is generating such a huge buzz in academic, research...
Retain Talent

If You Are A Hiring Manager You Should Know These Retention Hacks

The war for talent is constantly being emphasized upon, but are people missing out on a far more critical issue – the struggle to retain a capable workforce? High employee turnover is costing organizations...
Company communication

How Improved Company Communications Can Connect a Distributed Workforce

Effective Internal Communication – It’s absolutely essential to keep the wheels of productivity moving at your workplace! A synergetic system of communication can bring about a huge positive transformation to the work environment, keeping...
8 Signs That Your Organization Needs Employee Engagement

8 Signs That Your Organization Needs Employee Engagement

Motivated and passionate employees play a great role in transforming organizations. It’s not a simple task to keep the fire burning and have a team of highly engaged employees running your show. Often, employees...
Simple Tips to Build, Engaged and Retain Audience on Social Media

Simple Tips to Build, Engaged and Retain Audience on Social Media

There’s so much that goes into keeping your audience hooked on to brand social media platforms. It takes gripping content, appealing visuals and a whole load of original subject matter that keeps readers enticed....
Trade Secrets to Hike Up Employee Engagement

Trade Secrets to Hike Up Employee Engagement

The hype about employee engagement is on the upsurge – the concept has piqued the interest of managers, researchers, academicians and the HR community in general. Organizations are now investing huge amounts of time,...
How can SOCXO Transform Your Corporate Culture and Boost Employee Engagement

How can SOCXO Transform Your Corporate Culture and Boost Employee Engagement?

Employee engagement is certainly the new buzzword in the business world. Corporate leaders today are striving hard to create an inclusive work culture which promotes a strong sense of emotional connect amongst employees. Engagement...
Improve Employee Engagement

5 Ways to Improve Employee Engagement

According to 2017 Gallup Poll, 51% of the U.S workforce is not engaged. Additionally, 37% of engaged employees are looking for jobs or watching for opportunities, as are 56% of not engaged and 73%...