Social Media Storytelling: The Complete Guide for Your Brand
- 24 May 2022
Introduction Storytelling has played a big part in our lives, from reading fictional stories as kids to listening to stories from people worldwide; even Netflix series and movies are a form of storytelling. It...
To Post or Not to Post on Social Media. That’s the question.
- 28 October 2019
Posting on social media is a given. But are there any best hacks or mixes?
What’s Your Social Currency?
- 09 September 2019
What if you’re a multimillionaire and you never even knew about it? As marketers, we’re forever trying to create something. Be it market positioning or the next big campaign, we’re always working on something...
Personas: Your manna for building engagement.
- 05 August 2019
Picture this. You slugged it out through alpha and beta. You sailed through positioning and product launch. Reception looked promising as hell. But the sales just never took off. What gives? As marketers, one...
Build Your Brand with the Power of Influencer Marketing
- 22 November 2017
Have you ever relied on an employee brand advocate’s opinion before making a major purchase? I bet you have; perhaps on multiple occasions. That’s just how influencer marketing works – it is indeed a...
4 Habits of Highly Influential Advocacy Marketers
- 10 November 2017
Advocacy Marketers are the new age digital transformers who can make sure your organization increases its overall bottom line profits in a competitive business battlefield! Traditional marketing techniques have lost their sheen, and the...
13 Key Stats That Prove The Rise of Consumers & Employee As Micro-Influencers
- 09 October 2017
Are you looking for some interesting numbers that prove the Rise of consumer and employee micro-influencers in the modern day? Not yet convinced about why you should be seriously considering Advocacy Marketing? Here are...
How to Identify Your Customers as Micro-Influencers
- 07 October 2017
Goodby influencers. Hello, Micro-influencers. If there’s one thing that businesses and brands need to invest in, it’s trust. And that is what’s delivered when you connect authentic Customers as Micro-Influencers to your marketing programs....
The Kenscio-Socxo Success Story
- 22 August 2017
Success Story About Kenscio Kenscio is a leading data-driven Digital Marketing company in India. Having started in 2009 as an Email Service Provider, Kenscio has evolved into a 360-degree marketing company with core competencies...
The Social Face of Politics
- 13 April 2017
Over the last few years, social media has played a pivotal role in several elections throughout the globe. From the Prime Minister of India, Narendra Modi to Donald Trump, the newly elected President of...
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