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Social Media Advocacy

What’s Your Social Currency?

What if you’re a multimillionaire and you never even knew about it? As marketers, we’re forever trying to create something. Be it market positioning or the next big campaign, we’re always working on something...

Dos & Don’ts In Implementing Employee Advocacy

Employee Advocacy is the next generation Word Of Mouth (WOM) marketing! It is the promotion of an organization by its employees. Employees are crucial marketing assets to an organization as customers perceive them as...

Build Your Brand with the Power of Influencer Marketing

Have you ever relied on an employee brand advocate’s opinion before making a major purchase? I bet you have; perhaps on multiple occasions. That’s just how influencer marketing works – it is indeed a...
Influencer Marketing Strategy

4 Habits of Highly Influential Advocacy Marketers

Advocacy Marketers are the new age digital transformers who can make sure your organization increases its overall bottom line profits in a competitive business battlefield! Traditional marketing techniques have lost their sheen, and the...
Influencer Marketing Platform

13 Key Stats That Prove The Rise of Consumers & Employee As Micro-Influencers

Are you looking for some interesting numbers? Not yet convinced about why you should be seriously considering Advocacy Marketing? Here are some interesting statistics that prove the rise of consumers and employees as the...