Latest Insights and Trends in Employee Advocacy | Socxo Blog
Employee Advocacy Marketing Campaign

Boost Your Marketing Campaign with Employee Advocacy

Businesses can leverage on their employees to improve their brand’s reachability and the performance of their marketing campaigns. This can...

Employee Advocacy Need

Employee Advocacy: The Need of the Hour

Employee advocacy refers to companies empowering their employees to share content with their social networks. At first glance, it might...

Thought Leadership

Free eBook : Thought Leadership. Download now to find out!

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Social face

The Social Face of Politics

Over the last few years, social media has played a pivotal role in several elections throughout the globe. From the...

Community Advocacy And Social Policy

The Age of Employee Advocacy is Here to Stay

Imagine if you could magically transform your employees, partners and customers into proactive brand ambassadors! The truth is, magic has...

Customer Advocacy Program

How to Create a Customer Advocacy Program

Word of mouth is always considered the best way to get news around. It is considered unbiased and non-manipulative as...

5 ways to Harness the Digital Skills of Your Employees and Customers

5 ways to Harness the Digital Skills of Your Employees and Customers

Here is a presentation on 5 ways to harness the digital skills of your employees and customers. Evaluating the skill...

Harness the Digital Skills of Your Employees and Customers

Harness the Digital Skills of Your Employees and Customers

Harness the Digital Skills that are already there in your employees and customers and you’ll find that you’re having way...

Advocacy Marketing For B2B Market

Advocacy Marketing for the B2B Market? YES it works!

Does Advocacy Marketing work for the B2B Market? The answer is a resounding YES. Though Advocacy Marketing has seen unrivalled...

Create Brand Advocates

5 Tips to Convert your Customers into Brand Advocates

TRUE or FALSE? – Customer satisfaction is the end goal of your business efforts. If your answer is a resounding...

Employee Engagement Activities

Three Employee Engagement Activities That You Can Start Doing Now

We would like to show you the effective drivers of employee engagement in the infographic below. 32% of U.S. workers...

Gamification Strategy

5 tips to drive out gamification blues!

As we have considered in the previous blog, gamification is undoubtedly a great strategy to kick off your employee advocacy...

Advocacy Marketing Stats

Five Stats about Advocacy Marketing

Advocacy Marketing is the best form of marketing at the moment and looks like it will be the preferred form...

Word Of Mouth Marketing

Employee Advocacy – Is it the next generation word of mouth marketing?

Word-of-Mouth Marketing has always been the best weapon in a marketer’s arsenal. A study by Ogilvy, Google and TNS says that 74% of consumers identify...

Trust in Social Media

5 key stats that prove Employee Advocacy is crucial in today’s digital world

Every business is going digital today and the impact of social media in trusting and recommending brands has become the...

Brands should invest in advocacy marketing

4 Compelling Reasons Why Brands Should Invest in Advocacy Marketing

What is advocacy marketing and the reasons to invest in it? Advocacy marketing focuses on getting your current employees, influencers,...

Brand Advocacy Success

4 Guidelines to Measure Your Brand Advocacy Success

Is it possible to calculate the success of an advocacy campaign? Yes. we have given guidelines to measure brand advocacy...

Build Personal Branding

On-Demand Webinar: Unleash the power of gamification to harness an army of employee advocates

Gamification plays a pivotal role in employee engagement. Gartner highlights that gamification strategies for marketing and customer retention would become...

Employee Advocacy Program

Encouraging Employee Advocacy – Is Gamification the answer?

To gamify or not to gamify is the question. By now, there is no doubt on anyone’s mind that employee...

Encourage Brand Advocacy

How to Encourage Brand Advocacy Through Employee Engagement

We’ve talked in the past about getting your employees engaged to help drive employee advocacy and achieve excellence in your...

Implement Employee Advocacy Program

5 Steps to Implement a Successful Employee Advocacy Program

As we’ve seen recently, a requirement for having a viable and powerful employee advocacy program is for you to trust...

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