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Why do you need third-party content?

Too much branded content can get boring. No one likes to listen to anyone go on and on – narcissism is a huge turn-off. Therefore, it’s a good practice to strike a balance with a healthy mix of industry-related third-party content (news, expert-authored articles, etc.) – which effectively generates high engagement on social media networks.

What’s more, it helps your employees position themselves as thought leaders in their space, while enabling you to communicate your message in a smart, yet indirect way. Most importantly, it helps build and retain valuable customer trust via insightful, non-salesy content.

Content Curation:

Use one or more of our partners to power your content curation using AI, within Socxo. Powered by UpContent and Vestorly, you can discover, curate, and distribute fresh, compelling, and relevant content to your users and groups.

With web content reaching deafeningly noisy levels, these platforms helps you cut through the noise and find exactly what matters to you – insight-rich, credible content.

What does it do for you?

The AI powered engines help you find meaningful, appealing content from credible sources you didn’t even know existed – besides your favorite publications, for developing continuously high engagement and enhanced trust...and resulting in long- term relationships.

How it works

Discover

Set the criteria for relevant articles. The UpContent proprietary crawler crawls and analyzes millions of articles per month to filter out the best ones for you.