Content Marketing Strategy

Mantra to dressing up your follower’s timelines: Get different.

What is that you consume on a daily basis but it doesn’t show on you? Content! Web content, to be...

A secret sauce to power up your Startup success.

How to power up your Personal Branding SOCXO Leonard Kim was homeless at the end of 2010! Leonard Kim was...

Employee Advocacy 2.0

Free eBook : Employee Advocacy 2.0. Download now to find out!

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Advocacy Marketing Platform

How Socxo The Advocacy Marketing Platform Works For The Financial Sector

Regulated industries such as Financial services – Insurance, Banking have strict communication policies in place, which makes us question whether...

Personal Branding For Brand Advocates

6 Reasons Why Personal Branding Is Important for Brand Advocates

Ever wondered why some films with mediocre scripts & soundtracks manage to become blockbusters, just because it has a stellar...

Super charge your brand image

5 Ways Your Employee Can Supercharge Your Brand Image

Employee advocacy is a multi-faceted programme that encompasses employees, associates and all participants of corporate and personal communities. Unlike conventional...

advocacy marketing impact of employee communication engagement

Advocacy Marketing: Impact of Employee Communication & Engagement

If done right, employee communication and engagement have the power to send ripples of positivity in the work atmosphere. Employee...

Power Of Employee Advocacy

5 Ways the Power of Employee Advocacy Can Elevate Your Brand

Employee opinion is undeniably the best testimony of any brand. These don’t just hold promotional potential, but also encourage active...

Advocacy Marketing Content

How to A/B Test Your Advocacy Marketing Content

If not everyone, most of us have a plan A, B, & N that guides us through our lives. Similarly,...

Employee Social Media Advocacy

Do’s and Don’ts of Employee Social Media Advocacy

Before setting up a formal employee advocacy platform and program, organizations must define the goals they aim to achieve. These...

Advocacy Marketing For Organic Traffic

Boost Organic Traffic with Advocacy Marketing

Organic traffic has been dwindling and there is no guarantee that a brand’s social media posts will receive the desired...

Employee Brand Advocates

How to Turn Your Employees into Powerful Brand Advocates?

Employees are no longer a means to an end, they are the propelling force that can help brands remain relevant...

Employee Advocacy Trends

Employee Advocacy Trends in 2018

There’s a reason why so many organizations across the world are embracing employee advocacy in such a big way. Although...

Employee Advocacy Creates Authentic Brands

How Employee Advocacy Creates Authentic Brands

Creating a culture of employee advocacy is a must for brands to maintain their public perception and survive the digital...

Brand Advocacy

How To Build A Thriving Community For Brand Advocacy?

Acquiring & retaining a loyal community for brand advocacy is indispensable to a business for sustaining its digital presence and...

Successful Advocacy Program

What Makes A Successful Advocacy Marketing Program?

Advocacy Marketing has carved a unique identity as a powerful marketing strategy of the digital era. By unleashing it, brands...

Advocacy Vs. Paid Marketing

Why Brands Should Prefer Advocacy Marketing Over Paid Marketing

Most businesses & brands consider paid marketing as one of the promising strategies to garner greater visibility & reach. Attracting...

How Advocacy Marketing Can Save Brands From The FAKE NEWS Crisis

Advocacy marketing has evolved as one of the go-to marketing strategies of the digital age. Enabling employees, customers, and partners...

Employee Advocacy For Personal Branding

Employee Advocacy As A Tool For Personal Branding

Employee Advocacy focuses on harnessing the digital capabilities & social skills of employees to carve an identity for your brand...

Advocacy Marketing Benefits

What Is in It for End Users in an Advocacy Marketing Platform?

Although organizations reap business benefits through advocacy marketing, how does it help the ones using the platform on a day-to-day...

Social Media Viral Marketing

Is Your Social Media Advocacy Strategy Effective? Measure The Major KPIs

The social media evolution has impacted the way organizations consider their brand building, communication and marketing efforts. It has unlocked...