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Home > Holiday Season Marketing eBook

Word Of Mouth Marketing

Buzz Marketing for the Buzzing Holiday Season

Word Of Mouth Marketing

As the holiday season is hurtling toward us, brands are gearing up for a gleeful dance. And at a time when get-togethers and reunions are high on everyone’s list of priorities, word of mouth marketing works like a charm for just about any brand.

Enter influencer marketing. Leverage it in your holiday season campaigns to stand out – and maximize customer awareness, engagement, and conversion – at a time when the marketing world is ablaze with glittering promotions, festive offers, and blink-and-miss deals.

A global 2019 report found that 30.5% of CMOs are enhancing their focus on influencers in their advertising media mix. In India alone, it’s estimated that the influencer marketing industry will reach the $5 billion mark by 2020.

But let’s face it. You can’t sell everything by plastering a Kardashian/ Jenner/ West face on it. So what do you do? Get real. Go for relevant, relatable nano-influencers.

Download this guide for a brilliant five-step plan for holiday marketing success.

Get your free copy of the Holiday Season Marketing eBook.

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