Socxo
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01 · Integrations

Plug into the stack you already run.

Socxo is composable. It plugs in over your CRM, your calendar, your identity provider, and your marketing pixels. No forced migration. No rip and replace. Your data stays where it lives, and the stack reads, enriches, and writes back via API, MCP, or webhook.

Per productAdvocacySocxlySignals
Socxo · Composability
Read · enrich · write back
Your stack
Your CRM
Salesforce · HubSpot · etc.
Your calendar
Teams · Meet · Zoom
Your IdP
SAML · OIDC
Marketing
Pixels · UTM
Connector layerAPI · MCP · Webhooks
Socxo platform
Advocacy
Socxly
Signals
Read from sources. Enrich with intelligence. Write back the next best action.

Composable over your sources. Not a second source of truth.

02 · Architecture

Plugs over your data, writes back the next best action.

Socxo reads from your existing systems through standard protocols, enriches the records with buyer intelligence, and writes back the action your team should take. No data lake to migrate. No CRM to rip out.

Protocol

REST API

Read and write across leads, contacts, deals, advocates, links, signals. JSON, OAuth 2.0, scoped tokens.

Protocol

MCP

Model Context Protocol endpoints for AI agents to read and act on Socxo data inside your workflows.

Protocol

Webhooks

Subscribe to events. Lead enriched, signal routed, advocate posted, link clicked. Retry and signing built in.

Protocol

CSV / SFTP

Bulk ingest and export for one-off lists or scheduled feeds. The fallback that always works.

Four places where Socxo plugs in.

03 · Categories

What plugs in, where, and at what status.

We list connectors honestly. Live means you can use it today. Available means we connect through standard APIs to your specific stack. On the roadmap means it is planned but not yet shipped.

Pipeline & CRM

Read leads and customers. Push back enriched intent.

Signals connects to your CRM, pulls leads and customer accounts, enriches them with buyer intelligence, and writes the re-qualified record back. Existing pipelines are activated, dormant accounts are surfaced.

  • SalesforcePull and push via REST
    Live
  • HubSpotPull and push via REST
    Live
  • Bring your ownAny CRM with an API
    Available
  • MS Dynamics
    On the roadmap
Communication

Calendar, meeting notes, and outreach in the loop.

Meeting capture and outreach automation pull conversation context into the buyer record. Sales gets prepped for the next meeting; the next best action lands where the seller already works.

  • Microsoft Teams
    Live
  • Google Meet
    Live
  • Zoom
    Live
  • Outlook · GmailCalendar and outreach
    Live
Marketing & Social

LinkedIn-grade signals through Advocacy. Pixels for Socxly.

Buyer-level LinkedIn intelligence is sourced through Socxo Advocacy and the SOCXO LinkedIn API partnership. Socxly fires retargeting pixels and tags every link with UTM automatically.

  • LinkedInVia Advocacy
    Live
  • LinkedIn Insight TagVia Socxly
    Live
  • Meta PixelVia Socxly
    Live
  • X TagVia Socxly
    Live
Identity & Access

Single sign-on and access control for the enterprise.

Socxo supports federated identity for enterprise rollouts. Admins control role-based access; users sign in with the credentials they already have.

  • SAML 2.0
    Live
  • OIDC
    Live
  • Role-based accessGlobal and regional admins
    Live
  • SCIM provisioning
    On the roadmap

One stack. Three products. Each plugs in differently.

04 · Per product

What each product reads from, what it writes back.

Advocacy is where LinkedIn enters the system. Socxly is where every link becomes attribution. Signals is where the stack converges and the next best action gets routed back to the seller.

How LinkedIn fits

LinkedIn intent inside Signals comes through Advocacy. To route buyer-level LinkedIn signals into your pipeline, Advocacy needs to be in the stack. That is not a marketing position, it is how the SOCXO LinkedIn API partnership is scoped.

Product

AdvocacyThe LinkedIn source of record.

Advocacy runs on the SOCXO LinkedIn API partnership. That partnership is the reason we can identify the buyer behind a post engagement and route it as a real intent signal. LinkedIn intelligence inside the Socxo stack flows through Advocacy.

Inside Advocacy
  • LinkedIn API · post + engagement scope
  • Slack · Teams for activation pings
  • Mobile apps · iOS · Android
  • SSO · SAML · OIDC for enterprise rollouts
Product

SocxlyEvery share, attribution-ready.

Socxly attaches UTM tags, fires retargeting pixels, and tracks every click on every link, including links to third-party content with a CTA banner overlay. Custom domains keep the brand intact.

Open Socxly
  • LinkedIn Insight Tag · Meta Pixel · X Tag
  • Custom domains · UTM auto-tag
  • REST API for link creation and stats
  • Mobile apps · iOS · Android
Convergence

SignalsReads the stack. Writes back the next best action.

Signals is the layer that consumes everything upstream. Advocacy gives it LinkedIn intent. Socxly gives it click intent. Your CRM gives it the existing record. Calendar and outreach tools give it conversation context. Every signal becomes a routed action for the right seller at the right moment.

Inside Signals
  • CRM connectors · Salesforce · HubSpot · bring your own
  • Calendar · Teams · Meet · Zoom · Outlook · Gmail
  • Upstream · Advocacy and Socxly within the Socxo stack
  • MCP · agentic access for AI workflows
05 · Wire it up

Bring your stack. Keep it.

Tell us what you run. We will scope the connectors, walk through the SOCXO LinkedIn API path through Advocacy if Signals is on the table, and show you the round trip from source to next best action.

Talk integration with us See pricing