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Employee Advocacy Trends in 2018

There’s a reason why so many organizations across the world are embracing employee advocacy in such a big way. Although...

Blog, Blogs

How Employee Advocacy Creates Authentic Brands

Creating a culture of employee advocacy is a must for brands to maintain their public perception and survive the digital...

Why micro-influencers trump over celebrities

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Blog, Blogs

How To Build A Thriving Community For Brand Advocacy?

Acquiring & retaining a loyal community for brand advocacy is indispensable to a business for sustaining its digital presence and...

Advocacy Marketing, Blog

What Makes A Successful Advocacy Marketing Program?

Advocacy Marketing has carved a unique identity as a powerful marketing strategy of the digital era. By unleashing it, brands...

Blog, Blogs

Why Brands Should Prefer Advocacy Marketing Over Paid Marketing

Most businesses & brands consider paid marketing as one of the promising strategies to garner greater visibility & reach. Attracting...