Latest Insights and Trends in Employee Advocacy | Socxo Blog
Bulding an Advocacy Marketing Program

5 Key Steps to Building an Advocacy Marketing Program

Today, social media opens up a new world of Advocacy Opportunities to tap and motivate important marketing assets – employees,...

Advocacy Marketing Efforts

5 Tips to Improve Your Advocacy Marketing Efforts

Advocacy Marketing is the best thing that could ever happen to your business; there is no doubt about that! But...

Thought Leadership

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Value of Advocacy Marketing

Value of Advocacy Marketing

Advocacy marketing is the process of inciting and equipping your employees, customers and partners to generate buzz around your brand...

7 Advocacy Marketing Tips You Need to Learn Now

7 Advocacy Marketing Tips You Need to Learn Now

Advocacy marketing is a great way to gain a great brand reputation and increase online visibility. You must have known...

Organic Reach

Why Organizations Prefer Advocacy Marketing in Today’s Digital World?

Advocacy Marketing has been on the rise for several years now, however experts in the field are betting that “2016...

Advocacy Marketing campaign

5 Myths of Advocacy Marketing

Though the many virtues of Advocacy Marketing have been expounded upon on the internet, we have noticed that many brands...

Employee Engagement

Five Goals to Consider in using Advocacy Marketing for Your Organization

A Weber Shandwick study estimated that 50% of US employees are active in sharing content on their employers. Today, social...

Social Media Advocacy Strategy

5 Steps to a Successful Social Media Advocacy Plan

The main engine for Advocacy Marketing efforts is Social Media. Keeping that in mind, it is imperative that we develop...

Advocacy Marketing Programs

5 Key Steps in Advocacy Marketing Program

A Weber Shandwick study estimated that 50% of US employees are active in sharing content on their employers. Today, social...

Word Of Mouth Marketing

5 Reasons Why You Should Invest in Advocacy Marketing

Advocacy Marketing is an excellent investment if you want to increase your brand advocate base and maximise the reach of...

Employee Advocacy Tools

The Future of Marketing: Employee Advocacy

Marketing is an ever evolving ball game; new trends come and go every day, and if companies are to survive,...

Employee Advocacy Software

5 Key Benefits of an Employee Advocacy Program

The industry experts agree that employees are the most valued assets of an organization. One of the key challenges in...

Employer Branding

The Importance of Visual Appeal and Branding (Part 2)

As a follow up to our previous blog on visual appeal in branding, here are a few more aspects to...

Social Media Brand Advocacy

Combating PR with Social Advocacy

Public Relations (PR) is all about reputation – the result of what you do, what you say and what others...

Personal Branding

The Importance of Visual Appeal and Branding

Visual appeal has evolved into a major marketing selling point over the years. The rise of personal branding symbolizes this...

Social Media Platforms

Social Media Novice-to-Pro in 6 Easy Steps

Back in 2010, when Jeanne Meister wrote her book ‘The 2020 Workplace’, she made a prediction which some people considered...

Social Media Advocacy

The Role of Social Media Advocacy in Chennai Floods

It was heart-breaking as the Chennai floods devastated homes and tore the city. Horace Mann said, “To pity distress is...

Social Media Advocacy

Ring in Xmas Sales and Cheer with Employee Advocacy on Social Media

Christmas, the season to be jolly for shoppers and consequently for retailers, is here. Shopping for Christmas has migrated from...

Employee Engagement Platform

The Rules Have Changed

In 2012, Bersin and Associates announced the results of their research in a brief entitled ‘Employee Engagement: Behind the #1...

Brand Advocacy Strategy

Branding and Social Advocacy – Match Made In Heaven

Social Advocacy and Branding are a match made in heaven. Only 15% of people trust a brand’s messages and ads....

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