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Blog, Blogs

5 Ways the Power of Employee Advocacy Can Elevate Your Brand

Employee opinion is undeniably the best testimony of any brand. These don’t just hold promotional potential, but also encourage active...

Advocacy Marketing, Blog

How to A/B Test Your Advocacy Marketing Content

If not everyone, most of us have a plan A, B, & N that guides us through our lives. Similarly,...

Why micro-influencers trump over celebrities

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Blog, Blogs

Do’s and Don’ts of Employee Social Media Advocacy

Before setting up a formal employee advocacy platform and program, organizations must define the goals they aim to achieve. These...

Advocacy Marketing, Blog

Boost Organic Traffic with Advocacy Marketing

Organic traffic has been dwindling and there is no guarantee that a brand’s social media posts will receive the desired...

Blog, Blogs

How to Turn Your Employees into Powerful Brand Advocates?

Employees are no longer a means to an end, they are the propelling force that can help brands remain relevant...