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Employee Brand Advocacy

The Role of HR in Transforming Employees into Trusted Brand Advocates

Employee advocacy means activities employees undertake in their personal capacity, to make the brand they work for popular among their circle of influence. Employees use their social media accounts, chat forums, email, discussion boards,...
Brand Advocates

Advocacy 101 – The What, When, Where and How – Explained

Every business is going digital today and the impact of social media in trusting and recommending brands has become the need of the hour. It opens up a new world of advocacy opportunities in...