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social selling

Partner Advocacy

Partner Advocacy. Power up your Channel Partners to surge ahead.

Let’s face it. The buzz around marketing technology and media and the thinning of lines between marketing and sales is reaching a tipping point. Indirect sales is where Channel Partners come in. This is...
Social Selling

What Sales Folk seek to get active on Social Selling?

Also known as Digital Selling, this topic has been abuzz in social media. More so, on the platforms for business such as LinkedIn. If you are following social media content and marketing strategies, chances...
Social Telling is the new selling.

Social Telling. Yep, that’s right. Not Social Selling. No typo on this one.

Did you know that 90% of top sales executives and 71% of all sales professionals leverage social media in their sales strategy? B2B buyers are no longer receptive to traditional sales techniques such as...
Gamification

Challenge: Would Employees participate in an Advocacy Program at all?

There’s no doubt that employee advocacy helps organizations build business. But what does it offer employees in return? In order to harness its true potential, organizations need to develop a truly symbiotic relationship with...
Social Selling Benefits

How Does Social Selling Benefit Enterprises

Social selling – it’s a word, all of us have heard in recent times and one that has created quite a stir in the marketing world. Traditional B2B outbound sales have become less effective...
Here’s Why Employees Would Agree to Use an Employee Advocacy Platform

Here’s Why Employees Would Agree to Use an Employee Advocacy Platform

There’s no doubt that employee advocacy helps organizations build business. But what does it offer employees in return? In order to harness the true potential of this practice, organizations need to develop a truly...