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Customers as micro influencers

How to Identify Your Customers as Micro-Influencers

Goodby influencers. Hello Micro-influencers. If there’s one thing that business’ and brands need to invest on, it’s trust. And that, is what’s delivered when you connect authentic customers to your marketing programs. They engage...
Social Selling Benefits

How Does Social Selling Benefit Enterprises

Social selling – it’s a word, all of us have heard in recent times and one that has created quite a stir in the marketing world. Traditional B2B outbound sales have become less effective...
The Kenscio-SOCXO Success Story

The Kenscio-Socxo Success Story

Success Story About Kenscio Kenscio is a leading data-driven Digital Marketing company in India. Having started in 2009 as an Email Service Provider, Kenscio has evolved into a 360-degree marketing company with core competencies...
Employee Advocacy Tools

Here’s Why Employees Would Agree to Use an Employee Advocacy Platform

There’s no doubt that employee advocacy helps organizations build business. But what does it offer employees in return? In order to harness the true potential of this practice, organizations need to develop a truly...
Social Media Advocacy

Content & Social Media Strategies for Adopting Employee Advocacy

Think about it. Can you imagine communicating your brand’s message without quality content? To ensure that your message is effectively and efficiently delivered to your target audience, it is imperative to have a well-framed...