Do’s and Don’ts of Employee Social Media Advocacy
Before setting up a formal employee advocacy platform and program, organizations must define the goals they aim to achieve. These must be a combination of short and long-term goals that align with the marketing...
How to Turn Your Employees into Powerful Brand Advocates?
Employees are no longer a means to an end, they are the propelling force that can help brands remain relevant in today’s dynamic and hyper-competitive environment. Organizations that are employee-centric often fare better than...
Employee Advocacy Trends in 2018
There’s a reason why so many organizations across the world are embracing employee advocacy in such a big way. Although it does take time to establish a formal advocacy program, the long-term benefits are...
How Employee Advocacy Creates Authentic Brands
Creating a culture of employee advocacy is a must for brands to maintain their public perception and survive the digital competition of staying relevant. A formal employee advocacy program is vital for putting a...
Employee Advocacy As A Tool For Personal Branding
Employee Advocacy focuses on harnessing the digital capabilities & social skills of employees to carve an identity for your brand in the ever-competitive market landscape. It has numerous benefits for a brand in terms...