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Kickstart your Employee Advocacy Program with these Easy Steps! – Part 2

In Part 1 of this write-up, we took you through the ways in which you can kickstart your employee advocacy program and communicate its requirements to your employees. The final stages of the program...

Kickstart your Employee Advocacy Program with these Easy Steps! – Part 1

If there’s one thing that separates a good brand from a great one, it’s how well it can create a special connection with its employees. The best advocacy programs empower employees to speak their...

Boost Your Marketing Campaign with Employee Advocacy

Businesses can leverage on their employees to improve their brand’s reachability and the performance of their marketing campaigns. This can help reduce the overall spend on marketing that businesses incur annually. The answer lies...

Employee Advocacy: The Need of the Hour

Employee advocacy refers to companies empowering their employees to share content with their social networks. At first glance, it might seem like a metric that pays off in ‘soft benefits’. While there are indeed...

The Age of Employee Advocacy is Here to Stay

Imagine if you could magically transform your employees, partners and customers into proactive brand ambassadors! The truth is, magic has no part to play in making this a reality. The biggest asset a brand...