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brand advocacy

How Advocacy Marketing Affects Paid Vs Earned Media

Advocacy is the new buzzword in the marketing world! Researchers, marketers, business strategists, and advertisers are all pitching forward the concept of advocacy marketing as a tool that can completely revolutionize your bottom line...

Boost Your Content Marketing With an Employee Advocacy Platform

Every marketer needs to have a dynamic and robust content strategy. In this digital age of free-flowing information, it is indeed a challenge for a business to communicate their brand’s message through quality content....

Here’s How You Can Choose a Brand Advocacy Platform

Employee advocacy programs help multiple departments of an organization. It can help you fuel your marketing campaigns, boost your sales targets and even hire appropriate candidates. Employees being the most important asset of the...

5 Steps to Turn your Employees into Brand Advocates

Employees are the most important resource of any organization. Despite being important, they are not always completely utilized. On an average, employees have a network that is 10 times larger than the organization. Leveraging...