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Shape Thought Leadership Through Your Brand Advocates

The hype over brand advocacy is at an all-time high – it has captured the interest of marketers, researchers, academicians and business honchos as an emerging trend which will define the future of marketing....

Social Media Content – The Key to Advocacy Marketing Success

There is no better way to promote your brand than utilizing the untapped power of social media! If your employees’ and partners act as your trusted third-party cheerleaders on social media instruments, you can...
Statistics on micro influencers

13 Key Stats That Prove The Rise of Consumers & Employee As Micro-Influencers

Are you looking for some interesting numbers? Not yet convinced about why you should be seriously considering Advocacy Marketing? Here are some interesting statistics that prove the rise of consumers and employees as the...
Customers as micro influencers

How to Identify Your Customers as Micro-Influencers

Goodby influencers. Hello Micro-influencers. If there’s one thing that business’ and brands need to invest on, it’s trust. And that, is what’s delivered when you connect authentic customers to your marketing programs. They engage...

Advocacy Marketing as a Channel for Digital Marketing

employeeThe digitally enriched business landscape is a perfect launch pad to collaborate with your most important organizational assets – an engaged set of employees, delighted customers, and trusted partners. The modern marketer has realized...