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employee advocacy

Foster Thought Leadership Through Employee Advocacy

Do your brand advocates think out of the box? Are you motivating your micro-influencers to foster thought leadership? Have your employee advocates mastered enough product knowledge to become your target audience’s go-to person for...

4 Habits of Highly Influential Advocacy Marketers

Advocacy Marketers are the new age digital transformers who can make sure your organization increases its overall bottom line profits in a competitive business battlefield! Traditional marketing techniques have lost their sheen, and the...

How Does Social Selling Benefit Enterprises

Social selling – it’s a word, all of us have heard in recent times and one that has created quite a stir in the marketing world. Traditional B2B outbound sales have become less effective...

Boost Your Marketing Campaign with Employee Advocacy

Businesses can leverage on their employees to improve their brand’s reachability and the performance of their marketing campaigns. This can help reduce the overall spend on marketing that businesses incur annually. The answer lies...
Employee Engagement,employee advocacy,Brand Loyalty,Facebook

Employee Advocacy: The Need of the Hour

Employee advocacy refers to companies empowering their employees to share content with their social networks. At first glance, it might seem like a metric that pays off in ‘soft benefits’. While there are indeed...