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3 Reasons Why a Nonprofit Needs a Social Media Advocacy Program

The pen is mightier than the sword, thus goes the old adage. Well, in today’s world, how could this saying be rephrased? A tweet can overwhelm the army! The ‘Arab spring’ or the ‘Egyptian...

Money, Movie Tickets, Free Lunches – Do They Help In Employee Advocacy?

A significant appeal of employee advocacy stems from the notion that an employee’s message will be perceived with infinitely more trust. Why? Because we feel that an employee would not spread the good word...

Why Use SOCXO To Feed Your Community

A post by Rodger Johnson, a leading Internal Communications expert, as appeared on

Smiles, Camera, Action – Team SOCXO At The NPC 2015

June 5, 2015 was one of the eventful days for Team SOCXO. Our day out at the NASSCOM Product Conclave 2015 at Hotel Crowne Plaza, Kochi, was a memorable one.