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Why Organizations Prefer Advocacy Marketing in Today’s Digital World?

Advocacy Marketing has been on the rise for several years now, however experts in the field are betting that “2016 will be the year advocate marketing breaks through as a top priority for marketers.”...

5 Myths of Advocacy Marketing

Though the many virtues of Advocacy Marketing have been expounded upon on the internet, we have noticed that many brands have a few apprehensions about starting off with Advocacy Marketing. This is largely because...

Five Goals to Consider in using Advocacy Marketing for Your Organization

A Weber Shandwick study estimated that 50% of US employees are active in sharing content on their employers. Today, social media opens up a new world of advocacy opportunities to tap and motivate important...

5 Reasons Why You Should Invest in Advocacy Marketing

Advocacy Marketing is an excellent investment if you want to increase your brand advocate base and maximise the reach of your marketing efforts. It is natural though, that you might have some questions about...

The Future of Marketing: Employee Advocacy

Marketing is an ever evolving ball game; new trends come and go every day, and if companies are to survive, they need to learn and adapt ASAP. With this in mind, SOCXO looks at...