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5 Myths of Advocacy Marketing

Though the many virtues of Advocacy Marketing have been expounded upon on the internet, we have noticed that many brands have a few apprehensions about starting off with Advocacy Marketing. This is largely because...

Five Goals to Consider in using Advocacy Marketing for Your Organization

A Weber Shandwick study estimated that 50% of US employees are active in sharing content on their employers. Today, social media opens up a new world of advocacy opportunities to tap and motivate important...