Read our blog on advocacy| SOCXO Opinions

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Is Your Social Media Advocacy Strategy Effective? Measure The Major KPIs

The social media evolution has impacted the way organizations consider their brand building, communication and marketing efforts. It has unlocked...

Ready To Recommend Your Organization’s Products & Services

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Employee Advocacy In Action: Are You Ready To Recommend Your Organization’s Products & Services?

When it comes to marketing a product, brands adopt the conventional approach of customer-oriented selling pitch to influence the buying...

Social Telling. Yep, that’s right. No typo on this one. That’s what it is.

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Advocacy marketing Is All About Content Marketing

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Advocacy Marketing Is All About Content Marketing

Including employees, customers and partners in co-creating brand communication and amplifying its reach & engagement has redefined advocacy marketing as...

Employees Quantify The Success Of Your Brand Advocacy Efforts

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Let Your Employees Quantify The Success Of Your Brand Advocacy Efforts

There has been a radical shift in the way organizations perceive their employees. The role of employees is no longer...

ROI of user generated content

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The ROI Of User Generated Content (UGC)

User Generated Content (UGC) is the most crucial aspect of brands’ content marketing strategy. Being considered a form of conversational...