Read our blog on advocacy| SOCXO Opinions


Forget These Three Things and You Will Regret Why You Started an Employee Advocacy Program

Employee advocacy program is on the lips and task list of every CXO today. But is your organization ready for...


Why You Should Not Confuse Audience Size With Influence

The more the number of followers or friends on social media networks, the higher is the influence. Believe it or...

Social Telling. Yep, that’s right. No typo on this one. That’s what it is.

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Employees to Brand Advocates – How to Make the Transition

A conversation with Mark Schaefer. 


Three Important Things to Remember While Starting an Employee Advocacy Program

A conversation with Neal Schaffer.