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Partner Advocacy

Brand Advocacy, Partner Advocacy

Partner Advocacy. Power up your Channel Partners to surge ahead.

Let’s face it. The buzz around marketing technology and media and the thinning of lines between marketing and sales is...

Content Curation

Advocacy Marketing, Content Marketing

The Top 3 Ways to Create Shareable Content.

How do you go about your content creation? It’s okay if you shook your head and blinked. It’s even okay...

Free e-book : Be the Brand That Takes a Stand.

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Brand Advocacy Metrics

Brand Advocacy, Metrics

Brand Advocacy Metrics that Matter

It doesn’t matter where you are on your advocacy journey – one thing you need to be downright sure about...

Brand Advocates

Brand Advocacy, Gamification

5 Things You Shouldn’t Do When Rewarding Brand Advocates.

So you have an army of Brand Advocates, all rounded up, wrapped up in a bow, and raring to go....

Influencer Marketing

Influencer Marketing

Influencer Marketing: Blue-eyed Baby or Brat?

While a lot has been said about Influencer Marketing, many of which, have been indicative of the latter, truth be...